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Services marketing in Asia : managing people, technology, and strategy

Published 2005

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Careers and occupations : looking to the future

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Services marketing : people, technology, strategy

by Lovelock, Christopher
Published 2007

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Marketing & selling professional services : practical approaches to practice development

by Forsyth, Patrick
Published 2003

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Marketing your service

by Withers, Jean
Published 2003

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When professionals have to lead : a new model for high performance

by DeLong, Thomas J
Published 2007

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Services marketing : people, technology, strategy

by Lovelock, Christopher H

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