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00695cam a2200217 7i4500 |
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0000085553 |
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|a 0071151222
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090 |
0 |
0 |
|a HF5415
|b M37 2003
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245 |
1 |
0 |
|a Marketing
|c Roger A. Kerin [and three others].
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250 |
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|a Seventh edition.
|
264 |
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|a New York:
|b Mc-Graw Hill,
|c 2003.
|
300 |
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|a xliii, 741 pages:
|b colour, illustration;
|c 27 cm.
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336 |
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|a text
|2 rdacontent
|
337 |
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|a unmediated
|2 rdamedia
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338 |
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|a volume
|2 rdacarrier
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504 |
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|a Includes bibliographical references and index
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650 |
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0 |
|a Marketing
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700 |
1 |
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|a Kerin, Roger A.
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997 |
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|a Business & Accountancy, Faculty
|
999 |
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|a 0000061833
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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