Marketing management : an asian perspective
| Main Author: | Kotler, Philip |
|---|---|
| Other Authors: | Swee, Hoon Ang, Siew, Meng Leong, Chin, Tiong Tan |
| Edition: | Third edition. |
| Subjects: |
| Physical Description: |
1 volume, 187 pages: illustrations; 30 cm. |
|---|---|
| ISBN: |
9812445676 |