Principles of marketing

Main Author: Kotler, Philip
Other Authors: Gary Armstrong
Edition: Thirteenth edition.
Subjects:
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005 20250310090000.0
020 |a 9780137006694  
020 |a 0137006691  
090 0 0 |a HF5415   |b .K68 2010 
100 1 |a Kotler, Philip  
245 1 0 |a Principles of marketing   |c Philip Kotler, Gary Armstrong. 
250 |a Thirteenth edition. 
264 |a Upper Saddle River, New Jersey:   |b Pearson Education,   |c 2010. 
300 |a 1 volume, 127 pages:   |b colours, illustrations;   |c 28 cm. 
336 |a text  |2 rdacontent 
337 |a unmediated  |2 rdamedia 
338 |a volume  |2 rdacarrier 
504 |a Includes bibliographical references and index 
650 0 |a Marketing  
700 1 |a Gary Armstrong  
997 |a Business & Accountancy, Faculty 
999 |a 0000061807  |b BOK  |c OPEN SHELF  |e 1st Floor, Shah Alam