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00958cam a2200241 7i4500 |
| 001 |
0000085453 |
| 005 |
20250311090000.0 |
| 020 |
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|a 9789834480035 (paperback)
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| 090 |
0 |
0 |
|a HD9980.5
|b .S48 2009
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| 245 |
0 |
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|a Services management and marketing :
|b studies in Malaysia
|c editors Aliah Hanim Mohd. Salleh [and three others].
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| 264 |
|
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|a Bangi, Selangor:
|b Graduate School of Business, Universiti Kebangsaan Malaysia,
|c 2009.
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| 300 |
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|a xxxvii, 365 pages:
|b illustrations;
|c 24 cm.
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| 336 |
|
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|a text
|2 rdacontent
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| 337 |
|
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|a unmediated
|2 rdamedia
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| 338 |
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|a volume
|2 rdacarrier
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| 504 |
|
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|a Includes bibliographical references and index
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| 650 |
|
0 |
|a Service industries --
|x Marketing --
|x Research --
|z Malaysia
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| 700 |
0 |
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|a Aliah Hanim Mohd. Salleh
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| 700 |
0 |
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|a Ahmad Azmi Mohd. Ariffin
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| 700 |
3 |
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|a June, M. L. Poon
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| 700 |
0 |
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|a Aini Aman
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| 997 |
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|a Business & Accountancy, Faculty
|
| 999 |
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|a 0000061760
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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