APA Citation

McKenzie, R., Schellenberg, L., & DMR Consulting Center for Strategic Leadership. The relationship-based enterprise: Powering business success through customer relationship management.

Chicago Style Citation

McKenzie, Ray, Lynn Schellenberg, and DMR Consulting Center for Strategic Leadership. The Relationship-based Enterprise: Powering Business Success Through Customer Relationship Management.

MLA Citation

McKenzie, Ray, Lynn Schellenberg, and DMR Consulting Center for Strategic Leadership. The Relationship-based Enterprise: Powering Business Success Through Customer Relationship Management.

Warning: These citations may not always be 100% accurate.