APA Citation

West, D., Ford, J., & Ibrahim, E. Strategic marketing: Creating competitive advantage (Second edition.).

Chicago Style Citation

West, Douglas, John Ford, and Essam Ibrahim. Strategic Marketing: Creating Competitive Advantage. Second edition.

MLA Citation

West, Douglas, John Ford, and Essam Ibrahim. Strategic Marketing: Creating Competitive Advantage. Second edition.

Warning: These citations may not always be 100% accurate.