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| LEADER |
00739cam a2200205 7i4500 |
| 001 |
0000085441 |
| 005 |
20250306090000.0 |
| 020 |
|
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|a 9781844800001 (paperback)
|
| 090 |
0 |
0 |
|a HF5415.13
|b .M68 2010
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| 100 |
1 |
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|a Moutinho, Luiz
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| 245 |
1 |
0 |
|a Strategic marketing management :
|b a business process approach
|c Luiz Moutinho, Geoff Southern.
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| 264 |
|
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|a Hampshire, United Kingdom:
|b Cengage Learning EMEA,
|c 2010.
|
| 300 |
|
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|a xxii, 490 pages:
|b colour, illustrations;
|c 26 cm.
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| 336 |
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|a text
|2 rdacontent
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| 337 |
|
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|a unmediated
|2 rdamedia
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| 338 |
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|a volume
|2 rdacarrier
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| 650 |
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0 |
|a Marketing --
|x Management
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| 700 |
1 |
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|a Southern, G.
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| 997 |
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|a Business & Accountancy, Faculty
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| 999 |
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|a 0000061740
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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