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00765cam a2200229 7i4500 |
| 001 |
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20250312090000.0 |
| 020 |
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|a 1285170431 (paperback)
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| 020 |
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|a 9781285170435 (paperback)
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| 090 |
0 |
0 |
|a HF5415.13
|b .F47 2014
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| 100 |
1 |
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|a Ferrell, O. C
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| 245 |
1 |
0 |
|a Marketing strategy :
|b text and cases
|c O. C. Ferrell, Michael D. Hartline.
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| 250 |
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|a Sixth edition.
|
| 264 |
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|a Australia:
|b South-Western,
|c 2014.
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| 300 |
|
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|a xxvi, 587 pages:
|b illustrations;
|c 25 cm.
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| 336 |
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|a text
|2 rdacontent
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| 337 |
|
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|a unmediated
|2 rdamedia
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| 338 |
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|a volume
|2 rdacarrier
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| 650 |
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|a Marketing --
|x Management
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| 700 |
1 |
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|a Hartline, Michael D.
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| 997 |
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|a Business & Accountancy, Faculty
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| 999 |
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|a 0000061717
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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