Business marketing management : B2B
| Main Author: | Hutt, Michael D |
|---|---|
| Other Authors: | Speh, Thomas W., Hoffman K. Douglas |
| Edition: | Thirteenth edition. |
| Subjects: |
| Physical Description: |
xiii, 412 pages: colour illustrations; 28 cm. |
|---|---|
| ISBN: |
9780357718230 (paperback) 0357718232 (paperback) |