Consumer behavior
| Main Author: | Schiffman, Leon G |
|---|---|
| Other Authors: | Kanuk, Leslie Lazar |
| Edition: | Seventh edition. |
| Subjects: |
| Physical Description: |
xiii, 469 pages, various paging: illustrations (some colour); 26 cm. |
|---|---|
| Bibliography: |
Includes bibliographical references |
| ISBN: |
0130859141 (paperback) |