LEADER 01113cam a2200265 7i4500
001 0000082803
005 20240712090000.0
020 |a 9781799832034 (electronic book)  
090 0 0 |a HM1221   |b .H545 2021 
245 0 0 |a Handbook of research on new media applications in public relations and advertising   |c Elif Esiyok. 
264 |a Hershey, PA:   |b IGI Global,   |c 2021. 
300 |a 1 online resource (572 pages):   |b colour illustrations, text file, PDF. 
336 |a text  |2 rdacontent 
337 |a computer  |2 rdamedia 
338 |a online resource  |2 rdacarrier 
490 0 |a Advances in Multimedia and Interactive Technologies (AMIT) 
650 0 |a Digital storytelling --   |x Social aspects  
650 0 |a Internet advertising --   |x Social aspects  
650 0 |a Internet in public relations --   |x Social aspects  
655 0 |a Electronic books 
700 1 |a Esiyok, Elif  
856 4 2 |u http://library.unisel.edu.my/web/guest/mylibrary 
997 |a Communication, Visual Art & Computing, Faculty  |b Communication, Department 
998 |a Media & Communication, Diploma 
999 |a EBO0023222  |b EBOOK  |c EBOOK  |e Electronic resources