Strategic communication : an introduction to theory and global practice

Main Author: Falkheimer, Jesper
Other Authors: Heide, Mats
Edition: Second edition.
Subjects:
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090 0 0 |a HD30.3   |b .F35 2023 
100 1 |a Falkheimer, Jesper  
245 1 0 |a Strategic communication :   |b an introduction to theory and global practice   |c Jesper Falkheimer and Mats Heide. 
250 |a Second edition. 
264 |a Abingdon, Oxon:   |b Routledge,   |c 2023. 
300 |a xiv, 254 pages;   |c 24 cm. 
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337 |a unmediated  |2 rdamedia 
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650 0 |a Communication in management  
650 0 |a Communication in organizations  
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997 |a Communication, Visual Art & Computing, Faculty  |b Communication, Department 
997 |a Centre for Graduate Studies 
998 |a Strategic Communication and Digital Design, Master 
999 |a 0000071198  |b BOK  |c OPEN SHELF  |e SHAH ALAM