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| LEADER |
00982cam a2200265 7i4500 |
| 001 |
0000081841 |
| 005 |
20240315090000.0 |
| 020 |
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|a 9781398610170 (paperback)
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| 090 |
0 |
0 |
|a HF5415.1265
|b .H86 2023
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| 100 |
1 |
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|a Hall, Simon
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| 245 |
1 |
0 |
|a B2B digital marketing strategy :
|b how to use new frameworks and models to achieve growth
|c Simon Hall.
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| 250 |
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|a Second edition.
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| 264 |
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|a London:
|b Kogan Page,
|c 2023.
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| 300 |
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|a xvii, 376 pages:
|b illustrations;
|c 24 cm.
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| 336 |
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|a text
|2 rdacontent
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| 337 |
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|a unmediated
|2 rdamedia
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| 338 |
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|a volume
|2 rdacarrier
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| 650 |
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0 |
|a Social media --
|x Marketing
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| 650 |
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0 |
|a Internet advertising
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| 650 |
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0 |
|a Internet marketing
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| 650 |
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|a Data transmission systems
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| 997 |
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|a Communication, Visual Art & Computing, Faculty
|b Communication, Department
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| 997 |
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|a Centre for Graduate Studies
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| 998 |
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|a Strategic Communication and Digital Design, Master
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| 999 |
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|a 0000071193
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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