Consumer behavior

Main Author: Hoyer, Wayne D
Other Authors: MacInnis, Deborah J., Pieters, Rik
Edition: Seventh edition.
Subjects:
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001 0000079053
005 20230822090000.0
020 |a 9789814834230 (Asia edition)  
090 0 0 |a HF5415.32   |b .H66 2018 
100 1 |a Hoyer, Wayne D  
245 1 0 |a Consumer behavior   |c Wayne D. Hoyer, Deborah J. MacInnis, Rik Pieters. 
250 |a Seventh edition. 
264 |a Australia:   |b Cengage Learning,   |c 2018. 
300 |a xviii, 525 pages;   |c 28 cm. 
336 |a text  |2 rdacontent 
337 |a unmediated  |2 rdamedia 
338 |a volume  |2 rdacarrier 
500 |a Gift: Puan Siti Nurhazirah binti Abu Ashari 
504 |a Includes bibliographical references and index 
650 0 0 |a Consumer behavior  
700 1 |a MacInnis, Deborah J.  
700 1 |a Pieters, Rik  
997 |a Business & Accountancy, Faculty 
998 |a Marketing, Degree 
999 |a 0000070159  |b BOK  |c OPEN SHELF  |e 1st Floor, Shah Alam 
999 |a 0000070160  |b BOK  |c OPEN SHELF  |e 1st Floor, Shah Alam