LEADER 01277cam a2200301 7i4500
001 0000076905
005 20230404090000.0
020 |a 9781003376958 (electronic book)  
090 0 0 |a TL215.S64   |b M53 2023 
100 1 |a Midler, Christophe  
245 1 4 |a The innovation odyssey :   |b lessons from an impossible project   |c Christophe Midler, Marc Alochet, Christophe De Charentenay. 
250 |a First edition. 
264 |a Boca Raton:   |b CRC Press,   |c 2023. 
300 |a 1 online resource (xxvii, 196 pages):   |b text file, PDF. 
336 |a text  |2 rdacontent 
337 |a computer  |2 rdamedia 
338 |a online resource  |2 rdacarrier 
650 0 |a Product management --   |x Case studies --   |z France  
650 0 |a Automobile industry and trade --   |x International cooperation  
650 0 |a Electric automobiles --   |x France --   |x Design and construction --   |x History  
650 0 |a Regie nationale des usines Renault --   |x Decision making.  
650 0 |a Spring automobile --   |x History  
655 0 |a Electronic books 
700 1 |a Alochet, Marc  
700 1 |a Charentenay, Christophe de  
856 4 2 |u http://library.unisel.edu.my/web/guest/mylibrary 
997 |a Engineering & Life Sciences, Faculty  |b Engineering, Department 
999 |a EBO0019730  |b EBOOK  |c EBOOK  |e Electronic resources