Customer service marketing : managing the customer experience

Main Author: Torres, Edwin N.
Other Authors: Zhang, Tingting
Subjects:
Online Access: http://library.unisel.edu.my/web/guest/mylibrary
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005 20221109090000.0
020 |a 9780429263965 (electronic book)  
090 0 0 |a HF5415.5   |b .T67 2023 
100 1 |a Torres, Edwin N.  
245 1 0 |a Customer service marketing :   |b managing the customer experience   |c Edwin N. Torres and Tingting Zhang. 
264 |a Milton Park, Abingdon, Oxon ; New York:   |b Routledge,   |c 2023. 
300 |a 1 online resource (ix, 277 pages):   |b text file, PDF. 
336 |a text  |2 rdacontent 
337 |a computer  |2 rdamedia 
338 |a online resource  |2 rdacarrier 
650 0 |a Consumer satisfaction  
650 0 |a Customer services  
655 0 |a Electronic books 
700 1 |a Zhang, Tingting  
856 4 2 |u http://library.unisel.edu.my/web/guest/mylibrary 
997 |a Business & Accountancy, Faculty 
998 |a Marketing, Degree 
999 |a EBO0015851  |b EBOOK  |c EBOOK  |e Electronic resources