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| LEADER |
01033cam a2200253 7i4500 |
| 001 |
0000071717 |
| 005 |
20221013090000.0 |
| 020 |
|
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|a 9781003031161 (electronic book)
|
| 090 |
0 |
0 |
|a GV567.5
|b .C66 2022
|
| 100 |
1 |
|
|a Coombs, W. Timothy
|
| 245 |
1 |
0 |
|a Strategic sport communication :
|b traditional and transmedia strategies for a global sports market
|c W. Timothy Coombs and Jennifer L. Harker..
|
| 264 |
|
|
|a New York:
|b Routledge, Taylor & Francis Group,
|c 2022.
|
| 300 |
|
|
|a 1 online resource (xiii, 171 pages):
|b text fiel, PDF.
|
| 336 |
|
|
|a text
|2 rdacontent
|
| 337 |
|
|
|a computer
|2 rdamedia
|
| 338 |
|
|
|a online resource
|2 rdacarrier
|
| 650 |
|
0 |
|a Communication in sports
|
| 650 |
|
0 |
|a Mass media and sports
|
| 655 |
|
0 |
|a Electronic books
|
| 700 |
1 |
|
|a Harker, Jennifer L.
|
| 856 |
4 |
2 |
|u http://library.unisel.edu.my/web/guest/mylibrary
|
| 997 |
|
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|a Communication, Visual Art & Computing, Faculty
|b Communication, Department
|
| 998 |
|
|
|a Sport Management Industry, Diploma
|
| 999 |
|
|
|a EBO0014632
|b EBOOK
|c EBOOK
|e Electronic resources
|
