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| LEADER |
01009cam a2200253 7i4500 |
| 001 |
0000071104 |
| 005 |
20220822090000.0 |
| 020 |
|
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|a 9781003107828 (electronic book)
|
| 090 |
0 |
0 |
|a HF5823
|b .K45 2022
|
| 100 |
1 |
|
|a Kelley, Larry D
|
| 245 |
1 |
0 |
|a Advertising management in a digital environment :
|b text and cases
|c Larry D. Kelley and Kim Bartel Sheehan.
|
| 264 |
|
|
|a Abingdon, Oxon ; New York:
|b Routledge,
|c 2022.
|
| 300 |
|
|
|a 1 online resource (vi, 195 pages):
|b illustrations, text file, PDF.
|
| 336 |
|
|
|a text
|2 rdacontent
|
| 337 |
|
|
|a computer
|2 rdamedia
|
| 338 |
|
|
|a online resource
|2 rdacarrier
|
| 650 |
|
0 |
|a Advertising --
|x Management
|
| 650 |
|
0 |
|a Advertising media planning
|
| 655 |
|
0 |
|a Electronic books
|
| 700 |
1 |
|
|a Bartel Sheehan, Kim
|
| 856 |
4 |
2 |
|u http://library.unisel.edu.my/web/guest/mylibrary
|
| 997 |
|
|
|a Communication, Visual Art & Computing, Faculty
|b Communication, Department
|
| 998 |
|
|
|a Communication (Journalism), Degree
|
| 999 |
|
|
|a EBO0014138
|b EBOOK
|c EBOOK
|e Electronic resources
|
