Holdings: Strategic brand management :

Main Author:	Keller, Kevin Lane
Other Authors:	Parameswaran, Ambi M. G., Jacob, Isaac
Edition:	Fourth edition.
Subjects:	Brand name products -- > Management Electronic books
Online Access:	http://library.unisel.edu.my/web/guest/mylibrary

Accession No	Item Category	SMD	Status	Notes

EBO0014121

EBOOK

AVAILABLE