Principles of strategic communication

Other Authors: Holtzhausen, Derina
Subjects:
Online Access: http://library.unisel.edu.my/web/guest/mylibrary
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005 20240318090000.0
020 |a 9780367426316 (paperback)  
020 |a 9781003002048 (electronic book)  
090 0 0 |a HF5718   |b .P223 2021 
245 0 0 |a Principles of strategic communication   |c Derina Holtzhausen [and three others]. 
264 |a New York:   |b Routledge,   |c 2021. 
300 |a 1 online resource (xix, 341 pages):   |b colour illustrations, text file, PDF. 
300 |a xix, 341 pages:   |b colour illustrations;   |c 26 cm. 
336 |a text  |2 rdacontent 
337 |a unmediated  |2 rdamedia 
337 |a computer  |2 rdamedia 
338 |a volume  |2 rdacarrier 
338 |a online resource  |2 rdacarrier 
650 0 |a Advertising  
650 0 |a Business communication  
655 0 |a Electronic books 
700 1 |a Holtzhausen, Derina  
856 4 2 |u http://library.unisel.edu.my/web/guest/mylibrary 
997 |a Business & Accountancy, Faculty 
997 |a Communication, Visual Art & Computing, Faculty  |b Communication, Department 
997 |a Centre for Graduate Studies 
998 |a Marketing, Degree 
998 |a Strategic Communication and Digital Design, Master 
999 |a 0000071185  |b BOK  |c OPEN SHELF  |e 1st Floor, Shah Alam 
999 |a EBO0013752  |b EBOOK  |c EBOOK  |e Electronic resources