APA Citation

Eisend, M., & Kuss, A. Research methodology in marketing: Theory development, empirical approaches and philosophy of science considerations.

Chicago Style Citation

Eisend, Martin, and Alfred Kuss. Research Methodology in Marketing: Theory Development, Empirical Approaches and Philosophy of Science Considerations.

MLA Citation

Eisend, Martin, and Alfred Kuss. Research Methodology in Marketing: Theory Development, Empirical Approaches and Philosophy of Science Considerations.

Warning: These citations may not always be 100% accurate.