Neuro design : neuromarketing insights to boost engagement and profitability

Main Author: Bridger, Darren
Subjects:
Online Access: http://library.unisel.edu.my/web/guest/mylibrary
LEADER 00935cam a2200265 7i4500
001 0000069718
005 20220713090000.0
020 |a 9780749478889 (electronic book)  
090 0 0 |a HF5415.12615   |b .B76 2017 
100 1 |a Bridger, Darren  
245 1 0 |a Neuro design :   |b neuromarketing insights to boost engagement and profitability   |c Darren Bridger. 
264 |a London:   |b Kogan Page,   |c 2017. 
300 |a 1 online resource:   |b text file, PDF. 
336 |a text  |2 rdacontent 
337 |a computer  |2 rdamedia 
338 |a online resource  |2 rdacarrier 
650 0 |a Neuromarketing  
650 0 |a Web sites --   |x Design  
650 0 |a Internet marketing  
650 0 |a Product design --   |x Psychological aspects  
655 0 |a Electronic books 
856 4 2 |u http://library.unisel.edu.my/web/guest/mylibrary 
997 |a Business & Accountancy, Faculty 
998 |a Marketing, Degree 
999 |a EBO0013352  |b EBOOK  |c EBOOK  |e Electronic resources