Corporate heritage marketing : using the past as a strategic asset

Main Author: Riviezzo, Angelo
Other Authors: Garofano, Antonella, Napolitano, Maria Rosaria
Subjects:
Online Access: http://library.unisel.edu.my/web/guest/mylibrary

Internet

http://library.unisel.edu.my/web/guest/mylibrary

Electronic resources

Call Number: HF5415 12 I8 R58 2021
Accession No Item Category SMD Status Notes
EBO0013079 EBOOK EBOOK AVAILABLE