Copywriting : successful writing for design, advertising, and marketing

Main Author: Shaw, Mark
Edition: Second edition.
Subjects:
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001 0000068960
005 20220607090000.0
020 |a 9781780670003 (paperback)  
090 0 0 |a HF5825   |b .S63 2012 
100 1 |a Shaw, Mark  
245 1 0 |a Copywriting :   |b successful writing for design, advertising, and marketing   |c Mark Shaw. 
250 |a Second edition. 
264 |a London:   |b Laurence King,   |c 2012. 
300 |a 240 pages:   |b colour illustrations;   |c 25 cm. 
336 |a text  |2 rdacontent 
337 |a unmediated  |2 rdamedia 
338 |a volume  |2 rdacarrier 
650 0 |a Marketing  
650 0 |a Advertising copy  
997 |a Selangor Business School 
998 |a Business Administration, Master 
999 |a SBS0001081  |b BOK  |c OPEN SHELF  |e 1st Floor, Bestari Jaya