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| LEADER |
00939cam a2200265 7i4500 |
| 001 |
0000068396 |
| 005 |
20220513090000.0 |
| 020 |
|
|
|a 9781351038669 (electronic book)
|
| 090 |
0 |
0 |
|a HF5415.13
|b .R254 2021
|
| 245 |
0 |
4 |
|a The Routledge companion to strategic marketing
|c edited by Bodo B. Schlegelmilch and Russell S. Winer.
|
| 264 |
|
|
|a New York, NY:
|b Routledge,
|c 2021.
|
| 300 |
|
|
|a 1 online resource (480 pages):
|b text file, PDF.
|
| 336 |
|
|
|a text
|2 rdacontent
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| 337 |
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|a computer
|2 rdamedia
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| 338 |
|
|
|a online resource
|2 rdacarrier
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| 490 |
0 |
|
|a Routledge companions
|
| 650 |
|
0 |
|a Marketing
|
| 650 |
|
0 |
|a Marketing --
|x Management
|
| 655 |
|
0 |
|a Electronic books
|
| 700 |
1 |
|
|a Schlegelmilch, Bodo B.
|
| 700 |
1 |
|
|a Winer, Russell S.
|
| 856 |
4 |
2 |
|u http://library.unisel.edu.my/web/guest/mylibrary
|
| 997 |
|
|
|a Business & Accountancy, Faculty
|
| 998 |
|
|
|a Marketing, Degree
|
| 999 |
|
|
|a EBO0012483
|b EBOOK
|c EBOOK
|e Electronic resources
|
