The native advertising advantage : build authentic content that revolutionizes digital marketing and drives revenue growth

Main Author: Smith, Mike
Subjects:
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001 0000067842
005 20220405090000.0
020 |a 9781259835681  
090 0 0 |a HF6146.I58   |b S42 2017 
100 1 |a Smith, Mike  
245 1 4 |a The native advertising advantage :   |b build authentic content that revolutionizes digital marketing and drives revenue growth   |c Mike Smith. 
264 |a New York:   |b McGraw-Hill Education,   |c 2017. 
300 |a xv, 202 pages;   |c 24 cm. 
336 |a text  |2 rdacontent 
337 |a unmediated  |2 rdamedia 
338 |a volume  |2 rdacarrier 
650 0 |a Internet marketing  
650 0 |a Subliminal advertising  
650 0 |a Internet advertising  
997 |a Selangor Business School 
998 |a Business Administration, Master 
999 |a SBS0000442  |b BOK  |c OPEN SHELF  |e 1st Floor, Bestari Jaya 
999 |a SBS0000443  |b BOK  |c OPEN SHELF  |e 1st Floor, Bestari Jaya