Consumer behaviour and the arts : a marketing perspective

Other Authors: Colbert, Francois, Astous, Alain d
Subjects:
Online Access: http://library.unisel.edu.my/web/guest/mylibrary
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090 0 0 |a HF5415.32   |b .C66 2022 
245 0 0 |a Consumer behaviour and the arts :   |b a marketing perspective   |c edited by Francois Colbert and Alain D'Astous. 
264 |a Abingdon, Oxon ; New York, NY:   |b Routledge,   |c 2022. 
300 |a 1 online resource (xvii, 139 pages):   |b text file, PDF. 
336 |a text  |2 rdacontent 
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650 0 0 |a Consumer behavior  
650 0 0 |a Arts --   |x Marketing  
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700 1 |a Colbert, Francois  
700 1 |a Astous, Alain d  
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997 |a Business & Accountancy, Faculty 
998 |a Marketing, Degree 
999 |a EBO0011669  |b EBOOK  |c EBOOK  |e Electronic resources