Consumer behaviour : a European perspective

Main Author: Solomon, Michael R
Other Authors: Bamossy, Gary J
Edition: Sixth Edition.
Subjects:
Online Access: http://library.unisel.edu.my/web/guest/mylibrary
Physical Description: 1 online resource (xxv, 706 pages): illustrations, text file, PDF.
ISBN: 9781292063423 (electronic book)
9781292116723