Entrepreneurial marketing : how to develop customer demand
Main Author: | Nijssen, Edwin Jacob |
---|---|
Edition: | Third edition. |
Subjects: | |
Online Access: |
http://library.unisel.edu.my/web/guest/mylibrary |
Physical Description: |
1 online resource (xiv, 163 pages): illustrations, text file, PDF. |
---|---|
ISBN: |
9781003010197 (electronic book) 9780367445324 (paperback) 9780367445317 (hardback) |