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| LEADER |
00958cam a2200253 7i4500 |
| 001 |
0000065202 |
| 005 |
20220103090000.0 |
| 020 |
|
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|a 9783658284213 (electronic book)
|
| 090 |
0 |
0 |
|a HF5415.32
|b .N56 2020
|
| 100 |
1 |
|
|a Nimmermann, Frederic
|
| 245 |
1 |
0 |
|a Congruency, expectations and consumer behavior in digital environments
|c Frederic Nimmermann.
|
| 264 |
|
|
|a Wiesbaden, Germany:
|b Springer Gabler,
|c 2020.
|
| 300 |
|
|
|a 1 online resource (xi, 213 pages):
|b illustrations, text file, PDF.
|
| 336 |
|
|
|a text
|2 rdacontent
|
| 337 |
|
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|a computer
|2 rdamedia
|
| 338 |
|
|
|a online resource
|2 rdacarrier
|
| 490 |
0 |
|
|a Handel und internationales marketing
|
| 490 |
0 |
|
|a Retailing and international marketing
|
| 650 |
|
0 |
|a Consumer behavior
|
| 655 |
|
0 |
|a Electronic books
|
| 856 |
4 |
2 |
|u http://library.unisel.edu.my/web/guest/mylibrary
|
| 997 |
|
|
|a Business & Accountancy, Faculty
|
| 998 |
|
|
|a Marketing, Degree
|
| 999 |
|
|
|a EBO0009825
|b EBOOK
|c EBOOK
|e Electronic resources
|