Marketing

Main Author: Kerin, Roger A
Other Authors: Rudelius, William, Hartley, Steven William
Edition: Twelfth edition.
Subjects:
Online Access: http://library.unisel.edu.my/web/guest/mylibrary
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100 1 |a Kerin, Roger A  
245 1 0 |a Marketing   |c Roger A. Kerin, Steven W. Hartley, William Rudelius. 
250 |a Twelfth edition. 
264 |a New York, NY:   |b McGraw-Hill Education,   |c 2015. 
300 |a 1 online resource (xliv, 740 pages):   |b text file, PDF. 
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700 1 |a Hartley, Steven William  
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998 |a Marketing, Degree 
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