Strategic marketing in fragile economic conditions
| Other Authors: | Samanta, Irene |
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| Series: |
Advances in marketing, customer relationship management, and e-services(AMCRMES) book series
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| Subjects: | |
| Online Access: |
http://library.unisel.edu.my/web/guest/mylibrary |
| Physical Description: |
1 online resource (xxi, 322 pages): text file, PDF. |
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| ISBN: |
9781466662339 (electronic book) |