A practical guide to sales and selling in the media business

Main Author: De Bonis, Susan
Subjects:
Online Access: http://library.unisel.edu.my/web/guest/mylibrary
LEADER 00827cam a2200229 7i4500
001 0000064520
005 20211210090000.0
020 |a 9781631571954 (electronic book)  
090 0 0 |a HF5826.5   |b .D36 2015 
100 1 |a De Bonis, Susan  
245 1 2 |a A practical guide to sales and selling in the media business   |c Susan De Bonis. 
264 |a San Diego, CA:   |b Cognella Academic Publishing,   |c 2015. 
300 |a 1 online resource (59 pages):   |b text file, PDF. 
336 |a text  |2 rdacontent 
337 |a computer  |2 rdamedia 
338 |a online resource  |2 rdacarrier 
650 0 |a Advertising media planning  
655 0 |a Electronic books 
856 4 2 |u http://library.unisel.edu.my/web/guest/mylibrary 
997 |a Business & Accountancy, Faculty 
998 |a Marketing, Degree 
999 |a EBO0009004  |b EBOOK  |c EBOOK  |e Electronic resources