Customers inside, customers outside : designing and succeeding with enterprise customer-centricity concepts, practices, and applications
| Main Author: | Lowenstein, Michael W |
|---|---|
| Series: |
Marketing strategy collection
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| Subjects: | |
| Online Access: |
http://library.unisel.edu.my/web/guest/mylibrary |
| Physical Description: |
1 online resource (xxi, 129 pages): illustrations, text file, PDF. |
|---|---|
| ISBN: |
9781606498972 (electronic book) |