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| LEADER |
00854cam a2200253 7i4500 |
| 001 |
0000064425 |
| 005 |
20211208090000.0 |
| 020 |
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|a 9780077729035
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| 090 |
0 |
0 |
|a HF5415
|b .K47 2016
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| 100 |
1 |
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|a Kerin, Roger A
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| 245 |
1 |
0 |
|a Marketing :
|b the core
|c Roger A. Kerin, Steven W. Hartley.
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| 250 |
|
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|a 6th edition.
|
| 264 |
|
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|a New York, NY:
|b McGraw-Hill Education,
|c 2016.
|
| 300 |
|
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|a 1 online resource (xlii, 531 pages):
|b illustrations, text file, PDF.
|
| 336 |
|
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|a text
|2 rdacontent
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| 337 |
|
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|a computer
|2 rdamedia
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| 338 |
|
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|a online resource
|2 rdacarrier
|
| 650 |
0 |
0 |
|a Marketing
|
| 655 |
0 |
0 |
|a Electronic books
|
| 700 |
1 |
|
|a Hartley, Steven William
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| 856 |
4 |
2 |
|u http://library.unisel.edu.my/web/guest/mylibrary
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| 997 |
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|a Business & Accountancy, Faculty
|
| 998 |
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|a Marketing, Degree
|
| 999 |
|
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|a EBO0009413
|b EBOOK
|c EBOOK
|e Electronic resources
|