Marketing : the core
| Main Author: | Kerin, Roger A |
|---|---|
| Other Authors: | Hartley, Steven William |
| Edition: | 6th edition. |
| Subjects: | |
| Online Access: |
http://library.unisel.edu.my/web/guest/mylibrary |
| Physical Description: |
1 online resource (xlii, 531 pages): illustrations, text file, PDF. |
|---|---|
| ISBN: |
9780077729035 |