International marketing

Main Author: Cateora, Philip R
Language: English
Edition: Ninth edition.
Subjects:
LEADER 00897cam a2200265 7i4500
001 0000062764
005 20220623090000.0
008 211011 eng
020 |a 0256206821 (International student edition)  
020 |a 0256139504  
090 0 0 |a HF1009.5   |b .C38 1997 
100 1 |a Cateora, Philip R  
245 1 0 |a International marketing   |c Philip R. Cateora. 
250 |a Ninth edition. 
264 |a Chicago:   |b Irwin,   |c 1997. 
300 |a xxiii, 772 pages:   |b illustrations;   |c 26 cm. 
336 |a text  |2 rdacontent 
337 |a unmediated  |2 rdamedia 
338 |a volume  |2 rdacarrier 
500 |a Gift: Dr. Habrizah Hussin 
504 |a Includes bibliographical references and indexes 
650 0 0 |a International business enterprises  
650 0 0 |a Export marketing  
997 |a Business & Accountancy, Faculty 
999 |a 0000065197  |b BOK  |c OPEN SHELF  |e 1st Floor, Shah Alam