International marketing
Main Author: | Cateora, Philip R |
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Language: | English |
Edition: | Ninth edition. |
Subjects: |
Item Description: |
Gift: Dr. Habrizah Hussin |
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Physical Description: |
xxiii, 772 pages: illustrations; 26 cm. |
Bibliography: |
Includes bibliographical references and indexes |
ISBN: |
0256206821 (International student edition) 0256139504 |