Principles of marketing : an Asian perspective
| Other Authors: | Kotler, Philip |
|---|---|
| Published: |
Harlow, Essex:
Pearson Education,
2017.
|
| Edition: | Fourth edition. |
| Subjects: | |
| Online Access: |
http://library.unisel.edu.my/web/guest/mylibrary |
| Physical Description: |
1 online resource (750 pages): colour illustrations, text file, PDF. |
|---|---|
| ISBN: |
9781292089669 (electronic book) |