APA Citation

Kotler, P. (2017). Principles of marketing: An Asian perspective (Fourth edition.). Harlow, Essex: Pearson Education.

Chicago Style Citation

Kotler, Philip. Principles of Marketing: An Asian Perspective. Fourth edition. Harlow, Essex: Pearson Education, 2017.

MLA Citation

Kotler, Philip. Principles of Marketing: An Asian Perspective. Fourth edition. Harlow, Essex: Pearson Education, 2017.

Warning: These citations may not always be 100% accurate.