Strategic public relations management : planning and managing effective communication programs

Main Author: Austin, Erica Weintraub
Other Authors: Pinkleton, Bruce E.
Series: Routledge communication series
Subjects:
Online Access: http://library.unisel.edu.my/web/guest/mylibrary
Physical Description: 1 online resource (410 pages): text file, PDF.
ISBN: 9781315754833 (electronic book)