|
|
|
|
| LEADER |
00911cam a2200241 7i4500 |
| 001 |
0000061832 |
| 005 |
20210909090000.0 |
| 020 |
|
|
|a 9781107014961 (electronic book)
|
| 090 |
0 |
0 |
|a HF5415.5
|b .P43 2013
|
| 100 |
1 |
|
|a Payne, Andrian
|
| 245 |
1 |
0 |
|a Strategic customer management :
|b integrating relationship marketing and CRM
|c Adrian Payne, Pennie Frow.
|
| 264 |
|
|
|a Cambridge:
|b Cambridge University Press,
|c 2013.
|
| 300 |
|
|
|a 1 online resource (529 pages):
|b illustrations, text file, PDF.
|
| 336 |
|
|
|a text
|2 rdacontent
|
| 337 |
|
|
|a computer
|2 rdamedia
|
| 338 |
|
|
|a online resource
|2 rdacarrier
|
| 650 |
|
0 |
|a Customer relations --
|x Management
|
| 655 |
|
0 |
|a Electronic books
|
| 700 |
1 |
|
|a Frow, Pennie
|
| 856 |
4 |
2 |
|u http://library.unisel.edu.my/web/guest/mylibrary
|
| 997 |
|
|
|a Business & Accountancy, Faculty
|
| 998 |
|
|
|a Business Management, Degree
|
| 999 |
|
|
|a EBO0006891
|b EBOOK
|c EBOOK
|e Electronic resources
|
