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| LEADER |
00999cam a2200277 7i4500 |
| 001 |
0000061048 |
| 005 |
20211029090000.0 |
| 020 |
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|a 9781944659004 (electronic book)
|
| 020 |
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|a 9781944659011
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0 |
0 |
|a HF5415.13
|b .L68 2016
|
| 100 |
1 |
|
|a Lovelock, Christopher H
|
| 245 |
1 |
0 |
|a Services marketing :
|b people, technology, strategy
|c Jochen Wirtz, Christopher Lovelock.
|
| 250 |
|
|
|a Eighth edition.
|
| 264 |
|
|
|a New Jersey:
|b World Scientific,
|c 2016.
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| 300 |
|
|
|a 1 online resource (xvii, 783 pages):
|b illustrations, text file, PDF.
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| 336 |
|
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|a text
|2 rdacontent
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| 337 |
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|a computer
|2 rdamedia
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| 338 |
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|
|a online resource
|2 rdacarrier
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| 650 |
0 |
0 |
|a Marketing --
|x Management
|
| 650 |
0 |
0 |
|a Professions --
|x Marketing
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| 655 |
0 |
0 |
|a Electronic books
|
| 700 |
1 |
|
|a Lovelock, Christopher
|
| 856 |
4 |
2 |
|u http://library.unisel.edu.my/web/guest/mylibrary
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| 997 |
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|a Business & Accountancy, Faculty
|
| 998 |
|
|
|a Marketing, Degree
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| 999 |
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|a EBO0008102
|b EBOOK
|c EBOOK
|e Electronic resources
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