The handbook of marketing strategy for life science companies : formulating the roadmap you need to navigate the market

Main Author: Denault, Jean-Francois
Subjects:
Online Access: http://library.unisel.edu.my/web/guest/mylibrary
Physical Description: 1 online resource (xxx, 201 pages): text file, PDF.
ISBN: 9780815376903 (electronic book)
9780815376880