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| LEADER |
00977cam a2200277 7i4500 |
| 001 |
0000060966 |
| 005 |
20210817090000.0 |
| 020 |
|
|
|a 9781292020563 (electronic book)
|
| 090 |
0 |
0 |
|a HF5415.13
|b .M66 2014
|
| 100 |
1 |
|
|a Mooradian, Todd A
|
| 245 |
1 |
0 |
|a Strategic marketing
|c Todd A. Mooradian, Kurt Matzler, Lawrence J. Ring.
|
| 264 |
|
|
|a Edinburh Gate:
|b Pearson Education Limited,
|c 2014.
|
| 300 |
|
|
|a 1 online resource (435 pages):
|b text file, PDF.
|
| 336 |
|
|
|a text
|2 rdacontent
|
| 337 |
|
|
|a computer
|2 rdamedia
|
| 338 |
|
|
|a online resource
|2 rdacarrier
|
| 650 |
0 |
0 |
|a Strategic planning
|
| 650 |
0 |
0 |
|a Marketing --
|x Management
|
| 655 |
0 |
0 |
|a Electronic books
|
| 700 |
1 |
|
|a Matzler, Kurt
|
| 700 |
1 |
|
|a Ring, Lawrence J
|
| 856 |
4 |
2 |
|u http://library.unisel.edu.my/web/guest/mylibrary
|
| 997 |
|
|
|a Business & Accountancy, Faculty
|
| 998 |
|
|
|a Business Management, Diploma
|
| 998 |
|
|
|a Business Management, Degree
|
| 999 |
|
|
|a EBO0007411
|b EBOOK
|c EBOOK
|e Electronic resources
|
