Staff View: Sports marketing :

Main Author:	Shank, Matthew D
Other Authors:	Lyberger, Mark R.
Edition:	Fifth edition.
Subjects:	Sports -- > Marketing -- > United States Sports -- > Economic aspects -- > United States Electronic books
Online Access:	http://library.unisel.edu.my/web/guest/mylibrary


LEADER	01006cam a2200265 7i4500
001	0000060965
005	20210929090000.0
020			\|a 9781315794082 (electronic book)
090	0	0	\|a GV716 \|b .S42 2015
100	1		\|a Shank, Matthew D
245	1	0	\|a Sports marketing : \|b a strategic perspective \|c Matthew D. Shank and Mark R. Lyberger.
250			\|a Fifth edition.
264			\|a Abingdon, Oxon: \|b Routledge, \|c 2015.
300			\|a 1 online resource (xxxii, 669 pages): \|b colour illustrations, text file, PDF.
336			\|a text \|2 rdacontent
337			\|a computer \|2 rdamedia
338			\|a online resource \|2 rdacarrier
650		0	\|a Sports -- \|x Marketing -- \|z United States
650		0	\|a Sports -- \|x Economic aspects -- \|z United States
655		0	\|a Electronic books
700	1		\|a Lyberger, Mark R.
856	4	2	\|u http://library.unisel.edu.my/web/guest/mylibrary
997			\|a Business & Accountancy, Faculty
998			\|a Sport Management Industry, Diploma
999			\|a EBO0007408 \|b EBOOK \|c EBOOK \|e Electronic resources