Sports marketing : a strategic perspective
| Main Author: | Shank, Matthew D |
|---|---|
| Other Authors: | Lyberger, Mark R. |
| Edition: | Fifth edition. |
| Subjects: | |
| Online Access: |
http://library.unisel.edu.my/web/guest/mylibrary |
| Physical Description: |
1 online resource (xxxii, 669 pages): colour illustrations, text file, PDF. |
|---|---|
| ISBN: |
9781315794082 (electronic book) |