LEADER 01200cam a2200265 7i4500
001 0000058361
005 20210324090000.0
020 |a 9780203390931 (electronic book)  
090 0 0 |a HD30.3   |b .R54 2007 
100 1 |a Riel, C. B. M. van  
245 1 0 |a Essentials of corporate communication :   |b implementing practices for effective reputation management   |c Cees B.M. van Riel and Charles J. Fombrun. 
264 |a Abingdon, Oxon:   |b Routledge,   |c 2007. 
300 |a 1 online resource (306 pages):   |b illustrations, text file, PDF. 
336 |a text  |2 rdacontent 
337 |a computer  |2 rdamedia 
338 |a online resource  |2 rdacarrier 
650 0 |a Communication in management  
650 0 |a Corporate image  
650 0 |a Corporations --   |x Public relations  
655 0 |a Electronic books 
700 1 |a Fombrun, Charles J.  
856 4 2 |u http://library.unisel.edu.my/equip-unisel/custom/ebook_catalog/ebook/EssentialsofcorporatecommunicationImplementingpracticesforeffectivereputationmanagement.pdf 
997 |a Communication, Visual Art & Computing, Faculty  |b Communication, Department 
998 |a Communication (Corporate Communication), Degree 
999 |a EBO0004694  |b EBOOK  |c EBOOK  |e Electronic resources