Persuasive copywriting : cut through the noise and communicate with impact

Main Author: Maslen, Andy
Edition: Second edition.
Subjects:
Online Access: http://library.unisel.edu.my/web/guest/mylibrary
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090 0 0 |a HF5825   |b .M37 2019 
100 1 |a Maslen, Andy  
245 1 0 |a Persuasive copywriting :   |b cut through the noise and communicate with impact   |c Andy Maslen. 
250 |a Second edition. 
264 |a London:   |b KoganPage,   |c 2019. 
300 |a 1 online resource (xxvii, 264 pages):   |b illustrations, text file, PDF. 
336 |a text  |2 rdacontent 
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650 0 0 |a Persuasion (Psychology)  
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997 |a Selangor Business School 
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998 |a Business Administration, Master 
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